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Sunday, April 26, 2009

Oletra in back

Olestra may no longer be in your potato chips and crackers, but you may see something close to it on the shelves of your local hardware store.

Procter & Gamble, the company that makes Olestra (brand name Olean), is now using Olestra-like chemicals to make Eco-friendly paints and lubricants.

The new product line is called Sefose (you didn't think they would call it Olestra, did you?), and provides a "cost-competitive sustainable alternative to petrochemicals in various applications," according to the P&G EB site.

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