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Tuesday, August 2, 2011

Giving Food Away is Great for Business

vimala curry blossom local financing photo
The Slow Money movement has been pushing for more localized, more connected financial systems—asking what the world would be like if we invested 50% of our assets within 50 miles of where we live. But what's so green about local money? After all, it's not as if we are trucking around large shipments of gold, burning up fossil fuels in the process, when we invest elsewhere. But, just as local food is about much more than transportation, so too there are broad and far-reaching benefits to the concept of localized borrowing and lending. Last week I got to experience one of them in the form of a restaurant serving delicious, local Indian food that is literally giving its food away for free to those who can't afford it.
Article continues: Giving Food Away is Great for Business: The Surprising Benefits of Local Lending

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