IKEA launches the man crèche

You've probably seen the "boyfriend chair" in clothing stores for bored shopping companions.

Now IKEA has taken the concept one step further by creating a “crèche” for retail-weary men, complete with Xbox consoles, pinball machines, continuous televised sport and free hot dogs.

MÄNLAND is being billed as a male-only play space to hang out in while wives and girlfriends peruse the aisles.

This is a brilliant idea. Good move IKEA.

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