In the book, potential visitors are told never to approach men wearing green or blue football tops, but to make sure to go on a pub crawl and get “merrily drunk” on Scottish whisky. The book also recommends tourists try Mackie’s honeycomb ice-cream and ginger marmalade, but give Lorne sausages a miss.
The book slates the Scottish service industry, stating: “Please do not expect to have the same quick, polite and accurate service here to compare with Japanese service at shops, restaurants and hotels. Be patient anywhere in Scotland, it is not Japan.” Potential tourists to Scotland are warned to mind their table manners by the tourist guide. “If you make noise having a bowl of soup at a restaurant, please do not have it,” the book reads. The guide also warns Japanese visitors “never” to call a Scottish person English.
One section of the book is dedicated to explaining why many Scottish people do not carry umbrellas with them at all times – something that puzzles the Japanese. The book explains: “When it rains, it seems only a handful of people use umbrellas in Scotland. That puzzles Japanese quite a lot because in Japan people would carry umbrellas all the time or leave the spare ones at the office for sudden showers.” Visitors to Scotland are encouraged to get “merrily drink,” to visit whiskey distilleries, sample Scottish-staple Irn-Bru and use the word “aye” – which translates as “love” in Japanese.
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