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Monday, December 15, 2014

New safety campaign advises that you don't jerk and drive

The South Dakota Department of Public Safety have just launched its new "Don't Jerk and Drive" campaign.
Drivers are urged to avoid jerking the steering wheel while driving in wintry conditions. Jerking on the steering wheel when your vehicle's tires slip on an icy road, over-correcting, as it's known, can kill you.
"Over-correcting only results in chaos. And besides – nobody likes a jerker," says a well-spoken British lady on the campaign's video.

The department’s director Lee Axdahl, who is well aware of the double meaning, says the message is drivers should keep their car out of the ditch and their minds out of the gutter.

Update: The don't jerk and drive campaign has now been pulled.

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