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Saturday, May 27, 2017

Truck plows into AnalTech, Releasing Foul Odor

It's a headline for your inner 12-year-old. Monday, two pickup trucks collided in Newark, Delaware, and one of the trucks smashed into the laboratory of the AnalTech company, leaving a large hole behind. A bad odor began emanating from the building, leading first responders to contact the Department of Natural Resources and Environmental Control, leading to a HazMat team coming out to clean up the area. Three hours later, the site was declared safe. But you might still be wondering about AnalTech.
In an email sent to the Houston Chronicle, a spokesperson revealed, "In 1964, the company paid a marketing firm to come up with a different name. They said, 'Well, you guys do Analytical Technology – why don’t you put the two words together and call it ‘AnalTech!' ”
However, the spokesperson admitted that "AnalTech faces certain challenges because of the 'juvenile' humor that has developed in the past few decades and current web filters that may block the company name" and has considered rebranding as a result.
The drivers of the two trucks sustained non-life threatening injuries. State Police are investigating the incident.

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