The story was reported by many high profile organizations including CNN, the Daily Mail, the Telegraph and Forbes.
AptiQuant - or whoever is behind the hoax - issued a press release saying:
Ok, now that the cat is out of the bag, I agree that this study was a total hoax. There is no company called AptiQuant, and not such survey was ever done. We are really surprised that it took so long for people to figure it out. This was all meant to be a lighthearted joke. We did not mean to insult anyone, but if we have hurt anybody's feelings, we apologize for that.
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